SEO ROI Calculator
Estimate the return on investment of your SEO strategy. Input your metrics and see projected revenue, costs, and ROI over time.
Calculation Methodology
This calculator models SEO growth using an S-curve (logistic) ramp from your current organic traffic to the target. This reflects how SEO gains typically compound slowly at first, accelerate mid-campaign, then taper as you approach your target.
Monthly revenue is calculated as: Traffic(month) x Conversion Rate x Order Value. The Net ROI formula is: ((Total Revenue - Total Cost) / Total Cost) x 100.
The breakeven month is the first month where cumulative revenue exceeds cumulative SEO investment. Results are projections and actual performance depends on many factors including competition, content quality, and technical SEO health.